Business / Search Engine Optimization (SEO) Glossary

Wordnet: A lexical database of English words which can be used to help search engines understand word relationships.

Wordpress: Popular open source blogging software platform, offering both a downloadable blogging program and a hosted solution. If you are serious about building a brand or making money online you shou . . . View Full Definition

Wordtracker: Feature rich paid keyword research tool which collects data from a couple popular meta search engines, like Dogpile. Due to Wordtracker's small sample size their data may be easy to game.

XHTML: Extensible HyperText Markup Language is a class of specifications designed to move HTML to conform to XML formatting.

XML: Extensible Markup Language is a simple, very flexible text format derived from SGML, used to make it easy to syndicate or format information using technologies such as RSS.

Yahoo!: Internet portal company which was started with the popular Yahoo! Directory.

Yahoo! Answers: Free question asking and answering service which allows Yahoo! to leverage social structures to create a bottoms up network of free content.

Yahoo! Directory: One of the original, most popular, and most authoritative web directories, started by David Filo and Jerry Yang in 1994. The Yahoo! Directory is one of a few places where most any legitimate . . . View Full Definition

Yahoo! Search Marketing: Yahoo!'s paid search platform, formerly known as Overture.

Yahoo! Site Explorer: Research tool which webmasters can use to see what pages Yahoo! has indexed from a website, and what pages link at those pages.

YouTube: Feature rich amateur video upload and syndication website owned by Google.

Zeal: Non-commercial directory which was bought by Looksmart for $20 million, then abruptly shut down with little to no warning.

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