Related Words

Negotiated Reading: In cultural studies, the interpretation of the text that partially accepts and partially rejects the meanings that the text emphasizes.

Reading The Defense: Recognition by the quarterback of the defensive formation; he may then call an audible to adjust the offense.

Reading: The viewer's active interpretation of a text--whether written (e.g., a book) or visual (e.g., a television program or film).

Preferred Reading: In cultural studies, the interpretation of the text that is stressed by the text itself. Marxists presume this reading to align with the dominant ideology.

Reading The Lane: Experimentation, usually during practice, to determine the characteristics of a lane. Some lanes are faster than others, some will allow a bigger hook while others will hold the ball back, etc.

Reading The Lanes: The process of discovering how your ball reacts on different portions of the lane surface; hopefully, finding the best area to use to maximize strike potential.

Spreading Rate: The area to which paint can be spread; usually expressed as square feet per gallon.

Sea-Floor Spreading: The horizontal movement of oceanic crust

Reflected Light Reading: Measurement by a light meter of the amount of reflected light being bounced of the subject. The light meter is pointed towards the subject.

Reading The Tape: Judging the performance of stocks by monitoring changes in price as they are displayed on the ticker tape.