Related Words

Viral Marketing: Self propagating marketing techniques. Common modes of transmission are email, blogging, and word of mouth marketing channels. Many social news sites and social bookmarking sites also lead t . . . View Full Definition

Permission Marketing: Marketing centered around getting customer's consent to receive information from a company.

Retroviral Infection: The presence of retroviral vectors, such as some viruses, which use their recombinant dna to insert their genetic material into the chromosomes of the host's cells. The virus is then propoga . . . View Full Definition

Search Engine Marketing (SEM): The process of building and marketing a site with the goal of improving its position in search engine results. SEM includes both search engine optimization (SEO) and pay per click advertisin . . . View Full Definition

Orderly Marketing: Coordination of the total supply of a commodity in order to achieve sellers’ joint market objectives. This is an activity carried out by some marketing order programs.

Marketing Year: The 12-month period, generally from the beginning of a new harvest, over which a crop is marketed. For example, for wool, mohair, and Hawaiian sugarcane, the marketing year is January 1-Dece . . . View Full Definition

Marketing Plan: The part of the business plan outlining the marketing strategy for a product or service.

Marketing Quotas (Or Allotments): Authorized by the Agricultural Adjustment Act of 1938, these quotas (sometimes called poundage quotas) limit marketings of certain commodities. The marketing quota, which must be approved by . . . View Full Definition

Search Marketing (SEM): Short for search engine marketing, SEM is often used to describe acts associated with researching, submitting and positioning a Web site within search engines to achieve maximum exposure of . . . View Full Definition

Milk Marketing Orders: Administered by the Agricultural Marketing Service, federal milk marketing orders were first instituted in the 1930s to promote orderly marketing conditions by, among other things, applying . . . View Full Definition