Link Farm: Website or group of websites which exercises little to no editorial control when linking to other sites. FFA pages, for example, are link farms.

 

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Link Farm: Website or group of websites which exercises little to no editorial control when linking to other sites. FFA pages, for example, are link farms.

Editorial Link: Search engines count links as votes of quality. They primarily want to count editorial links that were earned over links that were bought or bartered. Many paid links, such as those from qua . . . View Full Definition

Link Rot: A measure of how many and what percent of a website's links are broken. Links may be broken for a number of reason, but four of the most common reasons are: a website going offline, linking . . . View Full Definition

Link Text: The user visible text of a link. Search engines use anchor text to indicate the relevancy of the referring site and link to the content on the landing page. Ideally all three, link text, ref . . . View Full Definition

Link Reputation: The combination of your link equity and anchor text.

Link Popularity: The number of links pointing at a website. For competitive search queries link quality counts much more than link quantity. Google typically shows a smaller sample of known linkage data than . . . View Full Definition

Link Love: An outgoing link, which passes trust, unencumbered by any kind of link hiding.

Link Partner: Two sites which link to each other. Search engines usually don’t see these as high value links, because of the reciprocal nature.

Linkage: The condition in which the inheritance of a specific chromosome is coupled with that of a given gene. The genes stay together during meiosis and end up in the same gamete.

Linkage Disequilibrium: Where alleles occur together more often than can be accounted for by chance. Indicates that the two alleles are physically close on the dna strand.