Landing Page Quality Scores: A measure used by Google to help filter noisy ads out of their AdWords program. When Google AdWords launched affiliates and arbitrage players made up a large portion of their ad market, but as more mainstream companies have spent on search marketing, Google has done many measures to try to keep their ads relevant.

 

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Landing Page Quality Scores: A measure used by Google to help filter noisy ads out of their AdWords program. When Google AdWords launched affiliates and arbitrage players made up a large portion of their ad market, but . . . View Full Definition

Quality Option: Gives the seller choice of deliverables in Treasury bond and Treasury note futures contracts. Also called the swap option. Related: Cheapest to deliver issue.

Quality Of Earnings: Increased earnings due to increased sales and cost controls, as compared to artificial profits created by inflation of inventory or other asset prices.

Quality Management (QM): An organization-wide process of measur-ing and improving the quality of the healthcare provided by an MCO.