Quality Score: A score assigned by search engines that is calculated by measuring an ad's clickthrough rate, analyzing the relevance of the landing page, and considering other factors used to determine the quality of a site and reward those of higher quality with top placement and lower bid requirements. Some factors that make up a quality score are historical keyword performance, the quality of an ad's landing page, and other undisclosed attributes. All of the major search engines now use some form of quality score in their search ad algorithm.

 

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Quality Score: A score assigned by search engines that is calculated by measuring an ad's clickthrough rate, analyzing the relevance of the landing page, and considering other factors used to determine the . . . View Full Definition

Quality Program: An organization-wide initiative to measure and improve the service and care provided by an MCO.

Quality Option: Gives the seller choice of deliverables in Treasury bond and Treasury note futures contracts. Also called the swap option. Related: Cheapest to deliver issue.

Quality Shot: A shot in which everything, the approach, release etc all come together in perfect timing and balance. It has nothing to do with score or results. Quality shots, not pinfall, is your practice goal.