Default Page: The default page setting should be set to whatever the default (or index) page is in your site's directories. Usually, this will be 'index.html', but on Windows IIS servers, it is often 'Default.htm' or 'index.htm'. This information allows Google Analytics to reconcile log entries such as 'http://www.example.com/' and 'http://www.example.com/index.html', which are in fact the same page. Without the Default Page information entered correctly, these would be reported as two distinct pages. Only a single default page should be specified.

 

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Default Page: The default page setting should be set to whatever the default (or index) page is in your site's directories. Usually, this will be 'index.html', but on Windows IIS servers, it is often 'Def . . . View Full Definition

Search Engine Results Page (SERP): Search Engine Results Page is the page on which the search engines show the results for a search query.

Search Engine Reults Page (SERP): Search Engine Results Page. The page searchers see after they've entered their query into the search box. This page lists several Web pages related to the searcher's query, sorted by relevan . . . View Full Definition

Seepage: The slow movement of water through the pore spaces of a solid material. This term is also applied to a loss of water by infiltration through the bottom of a stream, canal, irrigation ditch, . . . View Full Definition