Ad Views (Impressions)
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Ad Views (Impressions): Number of times an ad banner is downloaded and presumably seen by visitors. If the same ad appears on multiple pages simultaneously, this statistic may understate the number of ad impression . . . View Full Definition
Paradigmatic Structure: In semiotics, a manner in which signs are organized and meaning created. Paradigmatic structures create meaning through association, in contrast to syntagmatic structures which create meanin . . . View Full Definition
Paradox: A self-contradictory phrase or sentence, such as 'the ascending rain' or alexander pope's description of man, 'great lord of all things, yet a prey to all.' don marquis's 'quote buns by grea . . . View Full Definition
Paradigmatic Change: In linguistics, these are language changes brought about because a sound or a word was associated with a different sound or word. Algeo provides the following example: . . . The side of a sh . . . View Full Definition
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Malty: An aromatic sensation created by a moderately volatile set of aldehydes and ketones that produces sensations reminiscent of toasted grains.